Allie
Freed

With nearly 20 years of healthcare experience, Allie brings a fresh perspective and a track record of proven results to leading Freed Associates (Freed) through today’s healthcare environment. As CEO, she stays closely attuned to the rapidly changing healthcare landscape, and continually positions Freed to deliver maximum client value while ensuring the organization remains true to its values and culture as it grows.

Before becoming CEO, Allie served as a senior consultant and held multiple leadership roles within the firm. Allie’s consulting expertise spans process improvement, systems implementation and optimization, and organizational alignment. She has earned a reputation as a trusted partner to healthcare leaders. She is particularly skilled at engaging employees across levels and disciplines to spark innovation, foster collaboration, and drive sustainable change.

As a leader at Freed, Allie expanded the firm’s marketing capabilities and launched the firm’s Healing Healthcare thought leadership program, which convenes cross-functional healthcare experts to explore new approaches to improving the healthcare ecosystem.

Allie has served for many years on Freed’s Operational and Strategic Planning teams, and is an active member of the firm’s Board of Directors and Advisory Council. She also participates in Vistage, collaborating with other executives to continuously refine her leadership and business acumen.

Prior to joining Freed, Allie worked in behavioral health, informing her understanding of the cross-functional challenges facing the healthcare industry. She earned her Bachelor of Arts in Psychology from Whitman College.

• Leader of Freed’s evolving strategic direction and growth plans who also safeguards the firm’s values and culture
• Trusted advisor to healthcare leaders, prioritizing high-quality consulting services and maximum engagement value
• Convenor of cross-functional healthcare experts, championing innovation and meaningful improvements in the healthcare ecosystem